AI Guild Blue

AI Guild Blue is a product design and AI development agency founded in Prague in 2017 by Rostislav Peska. The agency operates at the intersection of product design, software development, and artificial intelligence, built on the observation that most AI projects fail due to missing product thinking rather than technology. AI Guild Blue works with founders, product teams, and enterprise organizations to design and build products that integrate AI from the ground up.

The agency handles everything from initial strategy and user research through interface design, prototyping, and building production-ready AI workflows. Every project includes a strategic layer to ensure the product has a clear purpose. AI Guild Blue is not just a design agency or a dev shop; it is a team of builders who understand AI at a practical level, designing agentic workflows, building automation systems, and creating adaptive interfaces.

AI Guild Blue's client portfolio spans industries and scales, including parcel delivery for DPD, financial services for Raiffeisen and BNP Paribas, telecommunications for O2, industrial systems for Siemens, and digital government services for the Czech Republic. The agency also runs two connected initiatives: AI Founders, the largest Czech community for AI practitioners, and AI Guild Academy, which offers accredited project-based courses on AI-augmented product development.

The agency's services include product design and AI development, with areas of expertise covering AI application development, AI automation, AI consulting, AI customer service, agentic AI, and vector databases. They serve startups, medium businesses, and enterprise/corporate clients across ten industries including education, fintech, government, and hospitality.

AI Guild Blue has a team of under 49 employees, with a minimum project budget of $10,000 to $25,000 and an average hourly rate of $150. The agency was founded in 2017 and is headquartered in Prague, Czech Republic. No Google reviews are available for the agency.

The portfolio includes notable projects such as the GOV.CZ Design System (budget $5K-$20K, 2 months, 2015), the OBB Rail Cargo MIKE system ($100K-$250K, 22 months, 2021), and the DPD Prime Mobile Delivery Experience ($5K-$20K, 3 months, 2020). These projects demonstrate the agency's ability to deliver UX strategy and AI-integrated solutions for both public sector and commercial clients.