Age of Majority is a marketing consultancy and market research firm focused on making products and services more appealing to boomers. It uses proprietary research tools and the Revolution55 online insights community. The firm challenges myths about aging and targets the mature consumer market.
Age of Majority is a marketing consultancy and market research firm that specializes in making products and services more appealing to boomers. The firm uses advanced research tools and techniques, often powered by its proprietary online insights community, Revolution55, to uncover unmet needs and high-level opportunities in the mature consumer market.
Founded in 2017, Age of Majority is based in Gloucester, Massachusetts, and has under 49 employees. The firm requires inquiries for both minimum budget and average hourly rate. The leadership team brings over 30 years of combined experience in management consulting, brand management, and agency work.
Age of Majority offers market research services. The firm challenges myths and stereotypes about aging, revealing a significant gap in how the marketing world engages with older consumers. Its research shows that marketers disproportionately invest in youth, missing out on the lucrative market of mature consumers.
The firm serves clients in the research, community-powered care, and education industries. Age of Majority identifies and validates specific opportunities that resonate with mature consumers, bringing new or existing products to life. The firm's leadership team oversees all client work, thought leadership, and speaking engagements.
Age of Majority has no Google reviews on its DesignRush profile. The profile is unclaimed. The firm's proprietary research and global data sources continuously expand its knowledge base and insights.
Services
- Market Research
Industries Served
Team Size
Pros
- Challenges myths and stereotypes about aging
- Proprietary online insights community Revolution55
- Founded on 30 years of management consulting and brand management experience